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Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results.

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Search engine optimization, or SEO, is the process of improving your website so that it achieves a higher ranking in search engine SERPs, and so that more search engine users click on your website listing in the search engine results.

What is Search Engine Optimization (also known as SEO)? One of the things that SEO specialists do is keep track of all the changes in search engine operations so they can optimize pages accordingly.

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